Packaging Design
Packaging Design
Impact on-shelf plays a critical role to a brands success in an FMCG, retail or trade space. Brands on shelf fight for the customer’s attention and in such a crowded space sitting near competing brands, they really need to stand their ground and be distinctive. With 73% of purchasing decisions made at POS, brands really need to look at ways of packaging their products differently. And that’s exactly what we do.
We create the right on-shelf presence and recognition so your brands packaging stands strong and proud and stands out from the crowd in-store. Through colour blocking, clever substrate choices and innovative product packaging design, we are able to push the boundaries and give your brand the share of voice it deserves on-shelf ~ giving it the best chance to land in the shopping basket.
Want to know more about our Packaging Design capabilities at Lovemark Branding Agency? Get in touch here
Product Packaging Design
Your product deserves packaging that captures attention, builds trust, and inspires action. At Lovemark, we specialise in Product Packaging Design that brings your brand’s story to life with creativity and precision. Packaging is more than a protective layer—it’s a powerful marketing tool that helps your product stand out and connect with customers on an emotional level.
Our approach ensures every detail, from colours and materials to typography and layout, is thoughtfully considered. We craft designs that communicate your product’s unique value, resonate with your target audience, and align with your brand’s identity. Whether it’s a bold, colourful design for an FMCG product or a sleek, minimalistic aesthetic for a premium item, we create packaging that fits seamlessly into your brand strategy.
We also understand the challenges of crowded shelves and competitive markets. That’s why our designs are not just visually compelling but also strategically crafted to enhance visibility and recall. Through research-driven decisions, we create packaging that captivates customers and drives sales.
With Lovemark, your packaging is more than just a box—it’s an opportunity to build connections and leave a lasting impression. Let us turn your product into a must-have.
What’s Included:
- Custom Design Concepts: Bespoke solutions that reflect your product’s essence.
- Material Selection: Practical and aesthetic materials tailored to your needs.
- Strategic Branding: Designs that integrate seamlessly with your brand identity.
Perfect For:
- Products entering highly competitive markets.
- Brands launching new product lines.
- Companies needing packaging that combines beauty and function.
Your product deserves packaging that stops customers in their tracks. Let’s design something unforgettable.
Sustainable Packaging Solutions
Sustainability is more than a trend—it’s a commitment to a better future. Lovemark’s Sustainable Packaging Solutions help brands align with the growing demand for eco-conscious products while maintaining creativity and impact. Customers today want more than a great product—they want to know their purchase is making a difference.
We believe sustainable packaging doesn’t have to sacrifice style for function. Our team specialises in crafting eco-friendly designs that minimise environmental impact while maximising brand appeal. Whether you’re looking for biodegradable materials, recyclable solutions, or innovative zero-waste designs, we’ll create packaging that aligns with your sustainability goals.
Sustainable design is also about staying ahead of regulations and market trends. With Lovemark, you’ll receive packaging solutions that not only comply with industry standards but also position your brand as a leader in responsible innovation. From concept to production, we’ll ensure your packaging speaks to your brand’s values and connects with conscious consumers.
Together, let’s create packaging that’s as kind to the planet as it is to your product.
What’s Included:
- Eco-Friendly Materials: Compostable, biodegradable, and recyclable options.
- Waste Minimisation: Designs that use fewer materials without compromising quality.
- Sustainability Certifications: Guidance to meet eco-friendly compliance standards.
Perfect For:
- Brands prioritising environmental responsibility.
- Products marketed toward conscious consumers.
- Companies transitioning to more sustainable practices.
Make a positive impact with packaging that leaves a lighter footprint. Let’s innovate sustainably.
FMCG Packaging Design
The fast-moving consumer goods (FMCG) industry demands packaging that performs under pressure. Lovemark’s FMCG Packaging Design delivers bold, attention-grabbing solutions tailored for high-turnover retail environments. With only seconds to catch a shopper’s eye, your packaging must stand out and make an immediate impact.
We specialise in creating designs that resonate with your target audience, leveraging the psychology of colour, typography, and visual hierarchy to drive purchase decisions. Every element is carefully crafted to enhance your brand’s presence and ensure your product gets noticed on the busiest shelves.
Our expertise doesn’t stop at aesthetics. We also focus on functionality, ensuring your packaging meets the practical demands of FMCG products—durability, stackability, and ease of use. With Lovemark, your packaging is both visually compelling and highly efficient.
Let’s create packaging that speaks volumes in a crowded space.
What’s Included:
- Impactful Shelf Design: Strategies to stand out in competitive environments.
- Consumer Insights: Data-driven designs tailored to shopper behaviour.
- Speed to Market: Streamlined processes to meet tight FMCG deadlines.
Perfect For:
- High-volume products needing strong shelf appeal.
- Brands launching into competitive retail spaces.
- Companies looking to refresh outdated packaging.
Capture attention, drive sales, and elevate your brand. Let’s make it happen.
Retail Packaging Design
In retail, your packaging is often your first (and only) chance to make an impression. Lovemark’s Retail Packaging Design service ensures your product captivates shoppers and stands out in highly competitive environments. With thousands of options on the shelf, your packaging must be more than functional—it needs to be irresistible.
We craft retail packaging that’s as strategic as it is beautiful. By blending bold visuals with clear messaging, we help your product communicate its value and connect emotionally with your audience. Our designs are rooted in consumer insights, ensuring your packaging speaks directly to the needs and desires of your target market.
Retail packaging also needs to work hard, whether it’s standing out under harsh fluorescent lighting or maintaining its appeal across different store layouts. At Lovemark, we optimise every detail to ensure your packaging looks stunning from every angle and performs under real-world conditions.
When your product is competing for attention, great packaging can make all the difference. Let’s give your brand the edge it deserves.
What’s Included:
- Eye-Catching Visuals: Designs that command attention in crowded retail spaces.
- Consumer-Centric Messaging: Packaging that speaks directly to shopper needs.
- Durable Solutions: Materials and structures built for retail environments.
Perfect For:
- Products needing strong visual differentiation.
- Brands entering new retail categories.
- Companies seeking to optimise shelf appeal.
Elevate your retail presence with packaging that sells. Let’s create something iconic.
Trade & Industrial Packaging
Trade and industrial products may not sit on store shelves, but their packaging still plays a critical role in success. Lovemark’s Trade and Industrial Packaging service creates practical, professional, and protective designs tailored to the demands of B2B and industrial markets.
We understand that industrial packaging must balance functionality and brand representation. Our designs ensure your products arrive safely while reinforcing your brand identity at every touchpoint. From bulk shipping cartons to branded trade kits, we deliver solutions that are as durable as they are distinctive.
Industrial packaging also needs to communicate effectively. Whether it’s detailed instructions, compliance labeling, or showcasing key features, we create designs that are clear, professional, and aligned with industry standards.
With Lovemark, you’ll receive packaging that’s built to perform in even the toughest environments. Let’s protect your products and elevate your brand.
What’s Included:
- Durable Materials: Solutions designed for industrial strength and reliability.
- Custom Printing: Branded designs for trade kits, cartons, and more.
- Compliance Expertise: Guidance for meeting industry packaging standards.
Perfect For:
- Manufacturers needing bulk packaging solutions.
- Trade products requiring professional branding.
- Companies focused on secure and efficient transport.
Power up your industrial packaging with designs that deliver. Let’s talk solutions.
Custom Packaging Design
Sometimes, the perfect packaging doesn’t exist—until you create it. Lovemark’s Custom Packaging Design service offers tailor-made solutions for products that don’t fit the standard mold. Whether you’re launching an innovative product or creating a unique unboxing experience, we’ll help you bring your vision to life.
Custom packaging is about more than aesthetics. It’s about finding creative ways to showcase your product while enhancing functionality and user experience. We collaborate closely with your team to design packaging that aligns with your brand and makes an unforgettable impression.
From bespoke shapes to exclusive finishes, we specialise in pushing the boundaries of what packaging can do. Whether you need a standout look for a premium product or a fully tailored solution for a complex item, we’re here to make it happen.
At Lovemark, we turn ideas into reality. Let’s create packaging as unique as your product.
What’s Included:
- Tailored Designs: Packaging solutions built to your exact specifications.
- Exclusive Finishes: Specialty coatings, embossing, and more.
- Unique Shapes: Bespoke structures that set your product apart.
Perfect For:
- Premium and limited-edition products.
- Brands wanting distinctive unboxing experiences.
- Products requiring custom-fit packaging.
Let’s create packaging that’s one of a kind. Start your custom design journey with us.
Luxury Packaging Design
Luxury products demand packaging that reflects their premium nature. Lovemark’s Luxury Packaging Design service creates sophisticated, high-quality designs that elevate your brand and delight your customers. When it comes to luxury, every detail matters, and we ensure your packaging exceeds expectations.
Our designs combine timeless elegance with modern innovation, using materials and finishes that exude quality. From embossed logos to velvet-touch surfaces, we craft packaging that feels as premium as the product inside.
Luxury packaging isn’t just about aesthetics—it’s about creating an experience. From the first glance to the moment of unboxing, we design packaging that tells a story, evokes emotion, and reinforces your brand’s exclusivity.
At Lovemark, we understand the nuances of luxury branding. Let us help your product make an unforgettable statement.
What’s Included:
- Premium Materials: High-end substrates and finishes.
- Exclusive Detailing: Foil stamping, embossing, and other luxury touches.
- Elegant Design Concepts: Timeless and on-brand aesthetics.
Perfect For:
- High-end retail products.
- Limited-edition and premium launches.
- Brands looking to elevate their market position.
Let’s create luxury packaging that leaves a lasting impression. Reach out today.
Branding Integration in Packaging
Packaging is more than just a container for your product—it’s an extension of your brand story. Lovemark’s Branding Integration in Packaging service ensures your packaging aligns seamlessly with your overall brand identity, creating a cohesive experience across every touchpoint.
Whether it’s your logo placement, colour palette, typography, or messaging, every element of your packaging should reinforce who you are and what you stand for. We specialise in embedding your brand DNA into designs that feel authentic and impactful, resonating with your audience at first glance.
Strong branding in packaging goes beyond visual consistency; it builds trust and familiarity with your customers. We work to ensure your packaging not only looks great but also communicates your brand’s values, making it instantly recognisable and memorable.
At Lovemark, we bring brands to life through thoughtful, strategic packaging that tells your unique story. Let’s make your brand unforgettable.
What’s Included:
- Brand-Centric Designs: Packaging that reflects your identity at every level.
- Visual Consistency: Ensuring harmony with your existing brand assets.
- Strategic Messaging: Copy and visuals that connect with your audience.
Perfect For:
- Brands seeking cohesive packaging across product lines.
- Companies undergoing rebranding or launching new products.
- Businesses wanting to reinforce brand recognition through packaging.
Bring your brand to life through packaging that speaks volumes. Let’s start today.
Packaging for E-Commerce
In the world of e-commerce, packaging is the first physical interaction your customer has with your brand. Lovemark’s Packaging for E-Commerce service creates designs that protect your products during transit while delivering an unforgettable unboxing experience.
With e-commerce, your packaging must serve multiple purposes—it needs to be sturdy enough to withstand shipping, visually appealing to impress your customer, and cost-effective to ensure profitability. We balance these priorities to deliver packaging that’s as practical as it is beautiful.
Beyond functionality, e-commerce packaging is a chance to create brand advocates. From custom inserts to surprise-and-delight touches, we design experiences that make your customers excited to share their unboxing journey.
At Lovemark, we know the power of first impressions. Let’s make sure your e-commerce packaging leaves the right one.
What’s Included:
- Protective Materials: Solutions designed for safe transit.
- Custom Inserts: Add-ons to enhance unboxing experiences.
- Sustainable Options: Eco-friendly packaging for conscious brands.
Perfect For:
- Online retailers looking to enhance customer experiences.
- Brands launching direct-to-consumer (DTC) channels.
- Businesses prioritising both protection and presentation in shipping.
Elevate your e-commerce game with packaging that wows. Let’s chat today.
Packaging Innovation and Prototyping
When it comes to packaging, innovation can set your brand apart. Lovemark’s Packaging Innovation and Prototyping service helps you push the boundaries of design, creating unique concepts that excite and inspire.
Innovation starts with ideas, and we love bringing bold visions to life. Whether it’s testing new materials, exploring cutting-edge designs, or creating prototypes for groundbreaking concepts, our team is ready to experiment and refine until we find the perfect solution.
Prototyping allows us to turn these ideas into tangible results. By iterating designs and testing them in real-world conditions, we ensure your packaging isn’t just visually stunning but also functional and practical.
With Lovemark, innovation meets strategy, delivering packaging that’s fresh, effective, and uniquely yours. Let’s rethink what packaging can be.
What’s Included:
- Material Exploration: Discovering new, sustainable, or unique substrates.
- Rapid Prototyping: Quick turnaround for testing and feedback.
- Iterative Design: Refining concepts based on performance and aesthetics.
Perfect For:
- Brands seeking to stand out with unconventional packaging.
- Businesses exploring new product lines or formats.
- Companies needing prototypes for market testing or investor presentations.
Let’s innovate together and bring your packaging ideas to life. Start now.
Seasonal and Promotional Packaging
Special moments deserve special packaging. Lovemark’s Seasonal and Promotional Packaging service helps you capitalise on holidays, events, and campaigns with designs that capture attention and drive excitement.
Seasonal packaging is an opportunity to create urgency and tap into customer emotions. Whether it’s a festive design for the holidays or a bold look for a limited-time promotion, we’ll craft packaging that feels timely and irresistible.
Promotional packaging goes beyond aesthetics—it’s a powerful marketing tool. From gift bundles to exclusive collaborations, we create designs that align with your campaign goals and leave a lasting impression on your audience.
At Lovemark, we design packaging that makes moments unforgettable. Let’s help you celebrate in style.
What’s Included:
- Festive Themes: Holiday-inspired visuals and motifs.
- Custom Formats: Unique structures for promotions or gifts.
- Campaign Alignment: Designs that integrate seamlessly with your marketing efforts.
Perfect For:
- Brands running seasonal campaigns or holiday promotions.
- Companies creating limited-edition packaging.
- Businesses looking to make an impact during key sales periods.
Let’s design packaging that makes your promotions shine. Get started today.
Label and Sticker Design
Labels and stickers might be small, but they hold immense power in shaping a customer's perception. Lovemark’s Label and Sticker Design focuses on delivering designs that captivate, inform, and represent your brand with precision and creativity.
Labels are often the first thing customers notice on your product, and they play a pivotal role in decision-making. Whether it’s food packaging, beverage bottles, or health products, we design labels that communicate quality and resonate with your audience.
Stickers, on the other hand, offer a versatile and cost-effective branding tool. From promotional seals to decorative embellishments, we create stickers that add value and charm to your packaging. With attention to detail, we ensure your labels and stickers are visually engaging and aligned with your brand’s identity.
At Lovemark, we make every detail count, ensuring your labels and stickers leave a lasting impression. Let’s add that perfect finishing touch.
What’s Included:
- Custom Label Design: Tailored to your product and branding needs.
- Sticker Design & Printing: Creative options for branding, promotions, and more.
- Regulatory Compliance: Designs that meet industry standards for your product category.
Perfect For:
- Brands in need of striking, compliant labels for their products.
- Businesses looking for creative sticker solutions to enhance packaging.
- Companies launching limited-edition or promotional products.
Add the final flourish to your packaging with standout labels and stickers. Let’s create together.
Point of Sale Packaging
Your product's presence at the point of sale can be the tipping point between browsing and buying. Lovemark’s Point of Sale Packaging service focuses on creating designs that grab attention, tell your brand story, and drive impulse purchases.
Point of sale (POS) packaging requires a mix of creativity and strategy. From countertop displays to branded boxes, we craft designs that stand out in busy retail environments, ensuring your product becomes the natural choice.
We understand that POS packaging must balance aesthetics with functionality. Our team designs solutions that are easy for retailers to set up while maximising visual impact for customers. Every design is tailored to align with your marketing goals and retail strategy.
At Lovemark, we turn POS opportunities into powerful moments of connection. Let’s make your packaging impossible to ignore.
What’s Included:
- Custom Displays: Creative solutions tailored to your product and retailer needs.
- Retail-Friendly Designs: Packaging that’s easy to assemble and eye-catching.
- Strategic Branding: Messaging and visuals that drive purchase intent.
Perfect For:
- Brands launching new products into retail markets.
- Companies looking to enhance in-store visibility and sales.
- Businesses aiming to optimise impulse buying with POS solutions.
Turn the point of sale into a point of success with impactful packaging. Get started today.
Food and Beverage Packaging
In the food and beverage industry, packaging plays a critical role in conveying freshness, quality, and taste. Lovemark’s Food and Beverage Packaging service ensures your products look as good as they taste, all while adhering to industry standards.
Food and beverage packaging needs to do it all—protect your product, attract buyers, and align with your brand. Whether you’re launching a line of artisan snacks or refreshing your beverage branding, we create designs that stand out in competitive markets.
From vibrant visuals to tactile packaging materials, we design with your audience in mind. We also prioritise sustainability and functionality, ensuring your packaging not only looks amazing but also performs flawlessly.
At Lovemark, we’re passionate about helping your products become the go-to choice on every shelf. Let’s create packaging that sells.
What’s Included:
- Industry-Compliant Designs: Meeting all regulatory and safety requirements.
- Custom Packaging Solutions: Tailored to your product's unique needs.
- Appealing Visuals: Eye-catching designs that connect with your audience.
Perfect For:
- Food and beverage brands seeking shelf-ready packaging.
- Businesses entering new markets or launching new product lines.
- Companies prioritising sustainability in their packaging.
Make your food and beverage packaging as irresistible as your product. Let’s chat today.